Should A Aspiring Influencer Pal Cease Exploiting Me for Content?

The Prosecution: Beth

Sometimes I'm recorded while I’m eating. I’ll see myself on her Instagram – it’s like a jumpscare.

My best friend of 10 years, she, labels herself the “content queen”. It can be amusing for a bit, but it strains our friendship.

Being highly outgoing, she feels the need to record everything constantly. When we eat out, her motto is, “The phone eats first,” and snaps pictures with bright lighting, which makes me cringe. It's unpleasant when strangers see her posing or filming – I experience secondhand embarrassment. It also frustrates me because meals lose their warmth.

She isn’t exactly an online personality yet, but Marielle is trying to be. She creates vlogs about living in our city, her daily routine, and her styling career. The material is quality, I’ll give her that, but I prefer not to be dragged into it. Sometimes she films me while I’m eating, or just accompanying her. Later, I appear on her feed later, and it comes like a jumpscare: I’ll have bare-faced, an awkward face or be captured mid-bite. It’s uncomfortable.

She also anticipates that I will to record her at inconvenient times. Often I'm in conversation to another person, or we’ll just be hanging out in the street. I feel like our bond has transformed into me serving as her free crew. She has the means to employ someone if she wanted professional shots. When I brought up my discomfort about the situation, she dismissed it. I've been invited to a couple of industry functions, which was nice, but that doesn’t make up for all the time and effort I spend helping her make content.

I’m grateful that Marielle has helped me with my design career, but I don’t want our connection to become merely a tally of exchanges. I don't believe she's insincere or dishonest, but at times I feel that if the camera is out, we will start performing in a way that makes us look good for her channel.

She will say, “Alright, smile for the camera!” and record me smiling with someone. It feels forced. I need her to recognize that our decade-long friendship still has limits. I love spending time with her, but I also want to experience it without being filmed, altered, or posted for an viewers. I’m not a accessory for her online persona.

The Defence: Marielle

I want my friend to see that the content we produce together can get us an opportunity.

I love creating videos. It's more than a hobby; it's integral to who I am. Producing content and sharing my life online enables me to show my personality and engage with people in new ways.

I wouldn't label myself as a professional creator yet, but it's savvy to generate income from your passions. I look up to people on TikTok who execute that style of informal, self-made content creation.

Creating content is my version of engaging with life: noticing the nuances, sharing them with an audience that values the craft behind it. It's never my aim to make Beth uncomfortable. Bringing her to professional gatherings was my way of offering access, giving her a opportunity to experience exclusive moments that could help her professional path too. That isn't blackmail, it's simply being pragmatic.

I would take her to these events even if she refused to assist me, but I want her to see what the work we make together can achieve: a foot in the door. I know not all people likes being filmed, but sometimes unplanned moments is what makes material genuine. Being recorded occasionally is part and parcel of being my companion. I would delete anything she asked, but she has never asked yet.

I don't demand anybody to be my personal filmmaker, but companions help each other in minor capacities. I thought filming a short video now and then would be fun for her. Innovation thrives in partnership, and having Beth around makes endeavors lively and enjoyable. I never force her to participate in anything, and I would never intentionally humiliate her. But creating content jointly sometimes is part of how I record our shared experiences.

I value our friendship deeply and don’t want content creation to drive a wedge between us. I am ready to compromise: like requesting permission before recording, and avoiding shots that might make her self-conscious.

This is not about power, it's regarding expressing my perspective while still considering hers. Obviously content creation is not a replacement for real connection: it’s just part of how I live my life and I want her to be included in a way that’s enjoyable for both of us.

The Jury: Reader Opinions

Should Marielle stop filming herself and Beth when they are socializing?

There’s nothing more excruciating than having a companion film you. I get that it's her job, but I don’t make friends come to my work. Maybe she can find influencer friends to collaborate with. With the uncertain future of technology, personal relationships are the only thing we have – don’t waste them!
Liberty, 25

When pursuing something professionally, you can’t ask your friends for help every time, even if they have done it before. If Marielle loves shooting, that doesn't imply everyone around her is content. She needs to honor Beth’s privacy.
Another reader, 26

She may enjoy making content and showing off her life publicly, but it isn't for everybody. It’s nice she has helped her friend professionally, but she must to listen to what her friend desires.
A commenter, 27

It sounds like you value each other, so cling to that and make sure it’s the priority in your friendship. Create some authentic memories, where true emotions are preserved, not digital scrapbooks. Even public figures who seem to reveal their worlds actually have more privacy than it appears.
Sarah, 53

She seems to be neither present nor authentic when she’s with Beth – she’s working. Both seem unsure as to what’s reasonable. The answer is not found in trying to alter one another, but in each setting clear boundaries around what is comfortable to them and determining if there is an mutually agreeable middle ground.
A final view, 71

Your Turn to Be the Judge

In an online poll: is Marielle over-exposing their bond?

George Baker
George Baker

A passionate esports journalist and community manager with over a decade of experience covering competitive gaming across Europe.